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PS3 Recent News - The Shocking Truth  

by Ken Little

Reliable PS3 recent news about the Sony release date is hard to track down at the moment. The reason is not a shortage of news, but because in the last 12 months, the release time frame has changed three times. Sony announced the PS3 release date would be on November 11th in Japan, and November 17th 2006 for North America prior to E3 2006.

Since then demand has skyrocketed, and eventhough PS3 is more expensive when compared to its two competiitors -next-gen consoles, Xbox 360, and Nintendo Wii, all major outlets presenting pre-orders in the US is sold out.

As a result of this considerable demand, ps3 recent news for the release date indicates it had to be moved back in PAL is the television standard regions. This includes the noteworhty Australasian, African markets,European, Russian, and Middle Eastern area , until March 2007.

The change has resulted from short supply of blue-laser diodes, which are the read-head Blu-ray drives key component, every PS3 unit will come standard with these . Sony has explained there will be no change in the number of units to be shipped. They had earlier forecast pre december 2007 sales of six million units.

Industry experts have taken issue with Sony for being unable to ensure a consistent product supply. They claim that this recent delay will give the competing Nintendo Wii which has a considerably lower retail price, a head start in gaining market share in areas beyond Japan and USA. Experts also claim this delay will give the Xbox 360, already well established in the market, an even longer start up advantage in the market.

If any proof of the ravenous demand consumers have for PS3 is needed, the prices being charged by profiteers offering pre-orders on eBay and the like reach as high as $1,500, while Sony ps3 recent news puts the official release date price at a mere US$500 for the 20GB version, and $600 for the 60GB version. Sony has allowed for 600,000 pre-order units for the American market, some of which will find their way from the online auctioneers to Europe and the other areas whose consumers have been told that they'll simply have to wait.

Others have been equally quick to point out that similar delays and short supply marked the launch of Microsoft's Xbox 360 approximately one year earlier, with far fewer than Sony's 600,000 units being available on release day. Understandably, this has lead to speculation that the media buzz created by fans queuing for hours just to be among the first to own one of the new consoles actually plays into the hands of the manufacturers.

The wild consumer feeding frenzy resulting from relatively low product supply and high demand can, according to ps3 recent news, be expected to boost the popularity, with the coming of the release date in November. Industry experts note with interest Nintendo's Wii generated a similar effect when this year's E3 Expo visitors were showed a willingness to queue for up to eight hours for the privelege of spending just a few minutes on one of the prototype consoles.

Eventhough the latest ps3 recent news regarding the Sony release date is disappointing for Europe enthusiasts and those in the other smaller markets, the product launch will still be among the most exciting and eagerly awaited in console gaming history. Pre-order demand is set to command some of the highest prices ever recorded for any console system at release date.

This is also in spite of savage competition from the other industry players. With careful planning Sony has organized for its marketing machine to be operating at peak performance. This will be a launch to end all launches. Make sure you are a part of the event of the decade.


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